Starbucks
A concept for special autumn-themed designs of coffee cups, packaging, and gift cards was created for Starbucks.
Season
Autumn
Type
A concept
Story
Autumn is not just about gray skies and muddy streets. Early autumn is a vibrant celebration of colors and nature. Drop by your favorite Starbucks to boost your mood and enjoy a cup of our special autumn coffee.
This time of year, yellow, orange, and red leaves cover the ground, creating a rustling carpet of breathtaking beauty. We've brought these autumn shades into our limited-edition collection, featuring tumblers, gift cards, and, of course, our signature autumn coffee.
Packaging design
Yes, a completely non-standard material for Starbucks was chosen for coffee packaging — kraft paper. This eco-friendly material not only reflects care for the environment but also adds a sense of homely comfort.
The coffee is packed into these bags directly at the coffee shop during the purchase. The packaging features a self-adhesive valve that prevents oxygen from entering, helping to preserve the coffee's freshness. Additionally, a handy clip is included, allowing you to securely reseal the bag if you don’t plan to transfer the coffee to another container.
This is a similar coffee bag but in a smaller size. It’s perfect to take with you on a trip. While larger bags typically contain whole bean coffee, this smaller version usually offers ground coffee.
These cups, paired with a sleeve, look perfect on a coffee shop table.
Many people collect gift cards, especially those from Starbucks. The company offers standard cards, such as the classic green card with the white logo or one featuring the signature cup on a green background. However, the unique cards released for each season or special occasions truly stand out.
The gift card from our autumn collection is not only visually appealing but also delightful to touch. Its front side is coated with a soft-touch layer, giving it a subtle rubberized feel. This makes the card exceptionally pleasant to handle, turning it into a perfect gift or a stylish keepsake you’ll want to treasure.
And to finish the autumn theme on an even better note, I decided that I should showcase the classic autumn facade of Starbucks. I took a photo of one of the cafes in France, tidied it up, and slightly painted the facade, as well as scattered some autumn leaves on the sidewalk.